食べてみて。東京のイイシナ。東京都地域特産品認証食品

Try Tokyo’s Finest Specialties_English

About Tokyo Metropolitan Local Specialty Certified Foods

: Certified products may display this official Tokyo certification seal.

About Tokyo Metropolitan Local Specialty Certified Foods
Tokyo Metropolitan Local Specialty Certified Foods are processed foods made using ingredients produced in Tokyo or foods recognized for their traditional production methods rooted in Tokyo. These products reflect the producers’ craftsmanship, dedication, and pride. Certified products may display the exclusive Tokyo Certification Mark, which indicates that they have passed Tokyo metropolitan government’s evaluation process. Tokyo promotes these certified items as “Tokyo’s Specialty Products” through various events, exhibitions, and official online platforms.

Tokyo Metropolitan Local Specialty Certified Foods
Certification Mark

certified mark image

The “T” in TOKYO is modeled after a traditional serving tray for special dishes.
Red represents the Japanese flag, and gold suggests premium quality—together expressing that these items are exceptional products made in Tokyo.

Excellent Quality

This indicates that the product meets strict quality standards, such as the careful selection of ingredients, and that it is produced with full attention to hygiene.

Exact Expression

This indicates that the product labeling complies with relevant laws and regulations, including the Food Labeling Act, the JAS Act, and the Health Promotion Act.

Harmony with Ecology

This indicates that the product embodies the values and dedication connected to Tokyo’s food culture—such as the region’s nature, history, traditions, and craftsmanship—and that it is produced in harmony with the local environment.

Certification Standards for Tokyo Metropolitan Local Specialty Certified Foods

1. Certification Standards

To receive certification, products must meet the standards established by the Tokyo Metropolitan Government.

Examples of Certification Standards

The product must use ingredients produced in Tokyo, or primarily use domestically sourced ingredients and be recognized for distinctive production methods such as traditional techniques rooted in Tokyo.
Quality control must comply with the Food Sanitation Act and be properly managed with full attention to hygiene.

2. Quality Standards

For items for which specific quality standards have been established, those standards must also be met.

Example of Quality Standards (for Tokoroten)

The product must be made by directly boiling tengusa (Gelidiaceae seaweed).
No food additives may be used.

3. Additional Review Items

The Certification Review Committee also evaluates additional items through presentations, tastings, and Q&A sessions.

Examples of Review Items

Whether the concept is appropriate
Whether the product demonstrates originality

Voices from Certified Businesses

Sales have improved.
Employee motivation has increased.
Tokyo’s certification enhances credibility.
Easier to promote and explain products; generates interest.
Free participation in events has helped us connect with many business partners.
We were able to secure new business deals.
Media has approached us for coverage.
Invitations to exhibitions themed around “Tokyo” have become more frequent.

Benefits of Certification

Businesses with certified products can:

1. Differentiate their products from others in the marketplace.
2. Promote them at various events.
3. Receive exposure on the Tokyo Metropolitan Government’s website.
4. Potentially gain support for developing new sales channels.
Scene from an Event